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Loteria Voting

2024 Motion Graphic Print Animation

This project centered on demographic campaigning, specifically targeting the Latino community. It included a mix of creative elements such as a static poster, kinetic poster, social media layouts, and additional merchandise, all designed to support the chosen campaign.

Assets/Programs

Illustrator Clip Studio After Effects

see more illustrations

Process

Creating the cards

To create the Illustrations, photography was used as a base and drawn over with simple shapes in a limited pallet. The background is also blurred to pull the focus to the illustration making it more seamless. After the subject has been rendered, a simplified icon was sketched out and illustrated for smaller places of the app.

Creating the Puppets

To create the Illustrations, photography was used as a base and drawn over with simple shapes in a limited pallet. The background is also blurred to pull the focus to the illustration making it more seamless. After the subject has been rendered, a simplified icon was sketched out and illustrated for smaller places of the app.

Initial sketches

Loteria Voting

2024 Motion Graphic Print Animation

This project centered on demographic campaigning, specifically targeting the Latino community. It included a mix of creative elements such as a static poster, kinetic poster, social media layouts, and additional merchandise, all designed to support the chosen campaign.

Assets/Programs

Illustrator Clip Studio After Effects

see more illustrations

Process

Creating the cards

To create the Illustrations, photography was used as a base and drawn over with simple shapes in a limited pallet. The background is also blurred to pull the focus to the illustration making it more seamless. After the subject has been rendered, a simplified icon was sketched out and illustrated for smaller places of the app.

Creating the Puppets

To create the Illustrations, photography was used as a base and drawn over with simple shapes in a limited pallet. The background is also blurred to pull the focus to the illustration making it more seamless. After the subject has been rendered, a simplified icon was sketched out and illustrated for smaller places of the app.

Initial sketches

Loteria Voting

2024 Motion Graphic Print Animation

This project centered on demographic campaigning, specifically targeting the Latino community. It included a mix of creative elements such as a static poster, kinetic poster, social media layouts, and additional merchandise, all designed to support the chosen campaign.

Assets/Programs

Illustrator Clip Studio

After Effects

see more illustrations

Process

Creating the cards

To create the Illustrations, photography was used as a base and drawn over with simple shapes in a limited pallet. The background is also blurred to pull the focus to the illustration making it more seamless. After the subject has been rendered, a simplified icon was sketched out and illustrated for smaller places of the app.

Creating the Puppets

To create the Illustrations, photography was used as a base and drawn over with simple shapes in a limited pallet. The background is also blurred to pull the focus to the illustration making it more seamless. After the subject has been rendered, a simplified icon was sketched out and illustrated for smaller places of the app.

Initial sketches